RRD Announces End-to-End Care Kit Solution for Healthcare Organizations to Drive Member Loyalty
Building on the success of RRD’s diagnostic test kits, the company now offers a wide range of diverse care kits spanning telemedicine prep, COVID-19, diabetes management, asthma, social isolation and more. The end-to-end solution encompasses kit ideation, design, item procurement, packaging, fulfillment and communications -- both inside and outside of the box. RRD has already curated nearly three million care kits on behalf of several dozen clients. A recent Wellframe study found 57% of Americans with chronic conditions have delayed healthcare services and experienced a gap in care due to the pandemic. Meanwhile, the 2021 Medicare Shopping and Switching Study found the use of care kits can help positively impact member impressions. In fact, 59% of Medicare Advantage members said receiving COVID-19 or flu kits improved their opinion of an insurer, demonstrating the ability of care kits to reaffirm company commitment to member and patient wellness.