Local Coca-Cola Bottler unveils new technology with plans to replace 200,000 pounds of plastic a year.
Liberty Coca-Cola Beverages, a local Coca-Cola bottler serving Philadelphia, New Jersey and New York City, and WestRock, has successfully completed the installation of new equipment and technology to begin packaging multipack bottled beverages in recyclable paperboard carriers. The new packaging, which will replace an estimated 200,000 pounds of plastic rings each year, is now starting to appear on store shelves. WestRock designed the substrate, technology and packaging machine used to implement PETCollarTM Shield Plus into beverage packaging lines, which the local bottler installed at its Philadelphia production facility earlier this year. The durable, easy-to-hold paper-based carriers are being used to package Coca-Cola’s top brands in multipacks for 12-ounce (355 millileter) and 16.9-ounce (500 milliliter) beverages. Liberty Coca-Cola Beverages is the first beverage distributor in the world to implement this specific type of paperboard packaging. “The new packaging technology allows us to completely replace plastic rings with paperboard carriers for products produced at our Philadelphia facility,” said Fran McGorry, co-owner of Liberty Coca-Cola Beverages. “We expect to replace 200,000 pounds of plastic a year from our multi-state territory.”