U.S. Postal Service Announces its First Loyalty Program (mytotalretail.com)
The U.S. Postal Service announced a loyalty program designed to help smaller businesses, according to a press release obtained by Total Retail. Registered business users of USPS Click-N-Ship will earn credits by purchasing postal products they’re already using for their shipping needs. Priority Mail and Priority Mail Express postage purchased online through Click-N-Ship will generate credits that can then be applied to future purchases of these products. Click-N-Ship business account users will earn $40 credits for every $500 spent on Priority Mail and Priority Mail Express labels. The program will launch nationally on Aug. 1.
Existing business accounts will be auto-enrolled in the program. New Click-N-Ship business account users will earn a one-time $40 Welcome Bonus for the first $500 spent on Priority Mail and Priority Mail Express postage. In addition, the Postal Service is offering a one-time $20 Introductory Bonus for any registered Click-N-Ship business user for $500 spent in August and September this year.
Loyalty tiers recognize and reward existing Click-N-Ship users for their ongoing business throughout the year. They provide increasing levels of benefits that users can access as they grow their business and shipping volumes. All participants will be enrolled in the Base Loyalty Tier when the program begins Aug. 1. Assignment to the tiers begins Jan. 1, 2021, and will continue annually thereafter.
more at source: https://www.mytotalretail.com/article/u-s-postal-service-announces-its-first-loyalty-program/