Paperboard is Replacing Plastic to Reduce Climate Impact
A number of global companies have replaced or are doing trials to replace the material in their gift cards – from plastic to paperboard. Sweden’s largest cinema chain, SF Bio, has taken the plunge and is now replacing all its cards.
“When our card supplier, Megacard, suggested we could make our gift cards from paperboard and thereby drastically reduce their environmental impact, it was self-evident to us to switch,” explains Anna Marcusson, product manager for gift cards at SF Bio.
“In plain language, it means we’re phasing out the use of 10 tonnes of PVC a year by phasing out the plastic and replacing it with cards made of Invercote from Iggesund Paperboard,” she continues.