Wyndeham Group has secured a two-year extension of its print contract with Hearst UK which includes the addition of three new titles.
The three new arrivals, Red, Red Travel and Country Living, bring the number of magazines Wyndeham prints for Hearst up to 18, and will be printed at Wyndeham Roche in Cornwall.
Wyndeham’s first magazine work for Hearst was the printing of lifestyle weekly Reveal in the early 2000s. It secured 10 titles in 2016 in the wake of Polestar’s collapse.
Group sales director Jon Hearnden said: “We have a very strong relationship with Hearst UK and over its span we have proven ourselves to be reliable and capable of turning over a consistent product.
“Following the downfall of Polestar, we took on a large selection of Hearst titles that helped to solidify our capabilities on a larger scale in their eyes. Two years later, they presented us with the opportunity to produce more for them as they were happy with our work so far.
“It will require no changes in staff or equipment at the Roche plant, as this account runs very well with what we already provide there and, as the new titles are phased in, we will work day-to-day to provide quality for a very important account of ours.”
Wyndeham Roche already prints Good Housekeeping, Esquire and Harper’s Bazaar magazines for its parent’s Hearst UK account. The plant employs 250 staff and the new titles will be printed on two 64pp Manroland Lithoman IV presses.
Binding will be carried out on its suite of three Muller Martini perfect binders.
The new titles will move from printers across the UK and Europe over the course of the year, with all three printed in Roche by the end of 2018.
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