Enthusiast Magazines ‘Rock And Ice,’ ‘Climbing’ Merge (mediapost.com)
Enthusiast magazines Rock and Ice and Climbing, which have been rivals for 36 years, are now one entity. The future merger was announced when Big Stone Publishing was acquired by Pocket Outdoor Media in October 2020. The new combined publication, called Climbing, debuts this spring — but it will be written by the editorial staffs of both magazines. To date, there has been no mention of staff reductions. The future Climbing will include art makeovers and upgrades, as well as more content and higher production values. Editors describe the alliance as “having a partner to help solve an elusive crux, rather than trying to unlock it yourself.”