CARBON BALANCED PAPER
A CARBON REDUCTION EVERYONE SHOULD COPY.
Since 2008, the Carbon Balanced Paper initiative has balanced 190,000 tons of CO2 and preserved high-conservation-value land. MIDLAND is proud to be the first to bring this initiative to North America in partnership with World Land Trust, an international conservation charity. Choosing Carbon Balanced Paper reduces the footprint of your printed media and helps you meet your commitment to green practices. By participating, you offset carbon, protect species and enhance your brand.
WE’RE REDUCING CARBON IN BIG NUMBERS
Our sustainability stats speak for themselves. They also speak for the planet and showcase our unwavering commitment to protecting the environment.
(19,500 Tons) 39 Million Pounds of paper has so far been balanced
(4,635 Cars Off The Road) 47 Million Pounds of CO2 has so far been offset
(1,130 Football Fields) 65 Million Square Feet of land has been protected
WORLD LAND TRUST: A WORLD OF PROTECTION
World Land Trust (WLT) is an international conservation charity that protects the world’s most biologically significant and threatened habitats. Working through a network of partner organizations around the world, WLT funds the creation of reserves and provides permanent protection for habitats and wildlife. Partnerships are developed with established and highly respected local organizations that engage community support and commitment.
MAKING A REAL DIFFERENCE
The Carbon Balanced Paper logo can be featured on printed materials to demonstrate an organization’s efforts to reduce its carbon impacts and to communicate its support of World Land Trust.
How does carbon balancing contribute to conservation?
Terrestrial habitats, such as forests, grasslands, and wet peatlands, contain large volumes of carbon in their biomass and soils. However, these habitats are being destroyed or degraded at an unprecedented rate, releasing stored carbon into the atmosphere and contributing to 10 to 20% of global GHG emissions.
The Carbon Balanced Paper program balances emissions by protecting threatened habitats that would otherwise have been lost, avoiding the release of stored carbon. This also enables the regeneration of degraded habitats, which gradually re-absorb atmospheric CO2.