Sun Chemical to Highlight Leading Printing Solutions at PRINTING United Expo 2024

Sun Chemical was recognized during the 2024 Flexographic Technical Association (FTA) Excellence in Flexography Award Competition for its SunUno Solimax AP, a multi-purpose ink series which enhances packaging sustainability. “Sun Chemical is fully committed to the development of sustainable printing solutions and SunUno Solimax AP is an example of one of our unique offerings that promotes the environmental objectives of packaging printers and their brand owner customers,” said Nikola Juhasz, Ph.D., Global Technical Director of Sustainability, Sun Chemical. “This FTA award is a deeply appreciated recognition of the work we are doing to improve sustainability across all aspects of our business and further inspires us on our journey towards developing the next innovation.” A highly versatile ink series, SunUno Solimax AP provides a single platform that can cover multiple end-use applications and is TÜV Austria-certified as “OK Compost” for compostable packaging. The multipurpose solvent-based inks are designed for printing on a wide range of plastic films intended for both external surface/reverse printing and lamination with adhesives.

Color consistency is kind of our business, and we’ve got a shiny new badge to prove it. Even before the first purchase, your brand meets your customer in a variety of ways: packaging, store signage, mailers and vehicle wraps – all creating a perception of your company, its offerings, and, perhaps most importantly, its quality. If these are all working in harmony, that’s a great representation of your brand, and creates strong awareness. Now imagine each asset, each physical manifestation of your company, being produced in a different facility, with different standards. Each requires different inks, substrates and print processes and variation in each can lead to significant color inconsistencies across the range of materials. We’re not trying to scare you, a small variation here and there is typically within an acceptable margin of error, and likely won’t be noticed by your consumers or prospects.

SeaChange has recently became the first printer in Minnesota to install a W&D 410 Easy Enveloper, and we’re excited to see its initial project in production. Designing for a major healthcare company, our GATHER Digital Marketing team created an envelope with large areas of ink coverage — a stunning look that’s sure to stand out in the mailbox. The envelope’s interior, which uses a repeating pattern, complements that design while also serving as a security tint. The ability to create high-quality envelopes in house meets our clients’ increasing desire to streamline processes and add additional customization. As we saw with supply chain shortages during the pandemic, purchasing envelopes from outside vendors can lead to delays. With the Easy Enveloper, we hope to eliminate that potential.