Stakeholder engagement: Shaping the future together

The print and paper advocacy group, Two Sides, are excited to announce its newest member, one of the UK’s leading printers, Go Inspire Group. Go Inspire Group is a Marketing performance company that invests in their people, practices, and the latest technology so they remain efficient and are able to progress their environmental journey. “At Go Inspire Group, we know that your marketing print is more than just a piece of paper. It represents your brand and is a powerful, persuasive and proven addition to any marketing strategy.” says Patrick Headley, CEO at Go Inspire.

Print buyers from Ann Inc., REI and Starbucks will tell print suppliers where and why sustainability figures into print buying decisions during the Brands Talking Sustainability luncheon at the 2017 SGIA Expo (New Orleans, Oct. 10-12). The luncheon takes place Tuesday, Oct. 10, 12:00-2:00 p.m., and features speakers Libra Balian, senior director, marketing operations, Ann Inc., Suzanna Eversole, manager, print production, REI and Stephen White, print production manager, Starbucks Coffee Company. “In a retail setting, marketing materials very often can’t be reused or recycled. That matters to a growing number of brands like Ann Inc., REI and Starbucks. They’re looking for print providers who understand the importance of the sustainable journey,” says Marci Kinter, VP, Government & Business Affairs, Specialty Graphic Imaging Association (SGIA). “This luncheon will explore how print suppliers can help retailers meet their sustainability objectives.” Click Read More below for more of the story.

Right in time for the back-to-school shopping season, Walmart is strengthening our sustainable sourcing requirements for products that contain paper and pulp (excluding wood pencils) sold in Stationery departments across our U.S. stores. Walmart requires these products be made from either recycled material, virgin fiber certified to standards of the Forest Stewardship Council (FSC), Sustainable Forestry Initiative (SFI) or Programme for the Endorsement of Forest Certification (PEFC), or a mix of recycled and certified virgin fiber. With this step, we are extending our sourcing approach for paper products in Stationery departments across our U.S. stores to include both private and national brands. That means customers can expect the same commitment to sustainability across all the brands available in Stationery departments of our U.S. stores.