Smurfit Kappa and HP bring first digital post-print corrugated press to Europe
Smurfit Kappa is installing a revolutionary new industrial-scale HP PageWide C500 digital press for corrugated printing which will provide greater customisation and flexibility for customers. The HP PageWide C500 Press, which will be the first commercial HP single pass press in Europe, is HP’s most technologically advanced digital press for corrugated application. The press will be installed in Smurfit Kappa’s Interwell plant in Austria. With a fully integrated stack-to-stack workflow, the press combines digital simplicity with off-set replaceable print quality on both coated and uncoated paper. The cutting-edge technology will provide brand owners with customised packaging solutions that can drive sales across both online and traditional sales channels. The graphic flexibility and quality of the new HP PageWide C500 Press will further enhance the company’s service to drive brand recognition and provide fit-for-purpose packaging. Furthermore, the HP water-based inks facilitate printing on both primary and secondary food packaging without an additional barrier which can comply with even the most stringent global food safety regulations. Click Read More below for additional information.