Smurfit Kappa’s innovative SupplySmart solution helps businesses think outside the box
Smurfit Kappa has launched its new SupplySmart digital solution, which helps businesses to intelligently adapt their packaging to increase efficiency and reduce emissions across their supply chains. SupplySmart has evolved to tackle increased supply chain complexities and uncertainty in a world which has seen one supply chain disruption after another. Using insights from the analysis of over 100,000 supply chains, it identifies opportunities for optimisation across the entire length of the supply chain. Its new digital twin feature also allows businesses to test their updated packaging in a virtual environment to eliminate risks ahead of implementation. Leading German consumer goods company Henkel partnered with Smurfit Kappa to launch a compact and sustainable paper-based alternative to plastic packaging. SupplySmart was used to build a digital model of Henkel’s supply chain to achieve the company’s goals of reducing CO2 emissions while introducing a more user-friendly and compact pack.