Smurfit Westrock Makes Its Debut in New York and London

Q1 2022 Highlights *Net Sales were $2,245 million versus $1,649 million in the prior year quarter. *Net Organic Sales increased 3% versus the prior year quarter driven by increased demand for innovative fiber-based packaging solutions and expansion into new market segments and geographies. *Net Income was $107 million versus $54 million in the prior year quarter. *Integration of recently expanded European platform continued; on track to deliver $40 million of synergies over three years. *New K2 Coated Recycled Paperboard (CRB) machine in Kalamazoo, Michigan began operating and the ramp in production is meeting expectations; on track to achieve $50 million in incremental EBITDA in 2022 and $130 million in incremental EBITDA over three years. *Global liquidity was $1,078 million at quarter end.

Leading European thermoforming packaging specialist Waddington® Europe, a division of Novolex®, has become the first to supply a full range of soft-fruit punnets to the UK market that are easier to recycle and use less plastic than conventional punnets. Made with Waddington’s revolutionary MONOAIR™ cushion technology, the new 100% mono-material punnets are now available in large rectangular (WE80), square (WE62) and standard rectangular (WE37) versions.

In today's world, it has become increasingly important not only to make sure that your brand is standing out from the competition but that you are delivering a seamless and integrated experience across all channels. To meet this demand, brands must find ways to provide an omnichannel approach that puts the customer at the center of every interaction. When it comes to retail packaging, this means providing an experience that resonates with the customer and sets your brand apart from the competition. Let’s look at omnichannel packaging and how you can use it to create a consistent brand experience for your customers. What is omnichannel packaging? The omnichannel experience is a retail strategy focusing on a consistent experience across every channel your customers use to interact with your brand.