Ricoh Commercial & Industrial Printing Business Group Invests Across Platform
The Ricoh Commercial & Industrial Printing Business Group (CIPG), established in April, is keenly focused on getting the word out about its commitment to the production printing market. That was the key takeaway for a group of industry press and analysts who recently toured its Customer Experience Center (CEC) that is home to an array of continuous-feed inkjet, toner-based sheetfed and wide-format printers, along with several product development and testing labs, inside its Executive Briefing Center in Boulder, Colo. Ricoh defines industrial as wide-format digital printing and printing done as a part of the manufacturing process to produce finished goods such as garments, textiles, metals and architectural components. And the group’s ambitious goal isn’t merely lip service. According to Dollard, CIPG has nearly doubled its production inkjet printing direct salesforce since April; has created a Production Dealer Advisory Council to build stronger ties with its dealer network for toner-based sheetfed production and wide-format inkjet printer sales; is expanding its service and consulting business; and is fully committed to assuming a leadership role in industry advocacy, education and market advancement. Click Read More below for additional information.