In the beverage industry, smart companies have been responding to the clean label movement for years. But did you know that shoppers, especially Millennials, consider the packaging as an extension of the ingredient list? Are you giving them the clean packaging they’re looking for?
Click this link to find out four critical statistics.
read more/source: http://evergreenpackaging.com/fresh-news/shoppers-seek-clean-labels-and-clean-packaging/
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TC Transcontinental Packaging is pleased to announce that it swept the Wide Web/Process/Film category at the 2018 Excellence in Flexography Awards of the Flexographic Technical Association (FTA) by winning a Bronze, Silver and Gold award. Additionally, TC Transcontinental Packaging was the recipient of the coveted “Best of Show” award, for Transcontinental Robbie’s Post Fruity Pebbles/Cocoa Pebbles packages, while also winning a Silver award in the Wide Web/Line/Film category as well as in the Wide Web/Screen/Film category, a Bronze in the Wide Web/Screen/Coated Paper category, and a Self-Promotion award for its Inspire NexGen 240 bag. For the second year in a row, TC Transcontinental Packaging has been recognized with the prestigious “Best of Show” for its printing performance and execution. These back-to-back awards are further proof that TC Transcontinental Packaging is creating some of North America’s finest and most innovative flexible packaging; each carefully tailored and printed to meet the specific needs of its customers. Click Read More below for additional information.
For the first time in its history, Fishers Gin (Fishers), a spirit inspired by the quaint coastal town of Aldeburgh, U.K., is available for purchase in an eye-catching tin that reflects the brand’s seaside origins and premium appeal. Known as the ‘Gin Distilled by the Sea,’ Fishers worked closely with Crown Aerosols & Promotional Packaging Europe to produce a design that captures the signature colors and netted style of its standard bottle. This cohesiveness ensured the new package remained true to the brand’s well-established identity. Fishers approached the design process with enthusiasm and a desire to push the envelope. The brand engaged Crown for its expert advice and guidance from the beginning of the project, having been inspired by its diverse and creative metal packaging portfolio. Using the concept of a white tin and fishnet look as a starting point, Crown’s design and in-house engineering team counselled Fishers on the overall style of the tin, as well as how to attain the best graphic results when printing on metal. Crown and Fishers collaborated on each detail of the gifting tin, testing different concepts and combinations until the tin achieved the desired premium look and feel.