Senate Passes Kids Privacy, Safety Bill (mediapost.com)

The Senate on Tuesday overwhelmingly passed a bill that would impose sweeping restrictions on tech companies’ ability to serve content to minors and handle their data.

But the measure’s fate is uncertain, given that it’s expected to face opposition in the House of Representatives.

The Kids Online Safety and Privacy Act, approved 91-3, combines two previously separate bills — the Kids Online Safety Act (KOSA), introduced by Senators Marsha Blackburn (R-Tennessee) and Richard Blumenthal (D-Connecticut), and the Children and Teens’ Online Privacy Protection Act (COPPA 2.0), introduced by Senators Ed Markey (D-Massachusetts) and Bill Cassidy (R-Louisiana).
more at: https://www.mediapost.com/publications/article/398112/senate-passes-kids-privacy-safety-bill.html

Related Posts

Marketing Agency, Edit, part of the Kin and Carta plc, joins Two Sides

Two Sides are excited to announce its newest member, the Marketing Agency, Edit, part of the Kin and Carta plc. Edit are a bunch of talented data scientists, media experts, and technology architects who create marketing that matters by obsessing about less. They provide print media to their clients around the world, with a focus on accurately targeting the right audience, with the right message, at the right time. “Edit is delighted to become a member. We look forward to working with Two Sides to promote the sustainable story of print media and enhance our own sustainability story,” says Head of Media Solutions, Sarah Burns.

Sen. Hawley Unveils Bill Aimed At Curbing Personalized Ads (mediapost.com)

Republican Senator Josh Hawley, a frequent critic of tech companies, has unveiled a bill that would require web publishers to avoid personalized advertising in order to maintain their protections from lawsuits based on users' speech. “Big Tech’s manipulative advertising regime comes with a massive hidden price tag for consumers while providing almost no return to anyone but themselves,” the Missouri lawmaker stated Tuesday. His proposed “Behavioral Advertising Decisions Are Downgrading Services (BAD ADS) Act” would strip large web companies of the protection of Section 230 of the Communications Decency Act if the companies either engage in what he calls “behavioral advertising,” or allow users' data to be collected for such advertising.

P&G Says It’s ‘Not The Time’ To Pull Back On Marketing Spend (mediapost.com)

CPG behemoth P&G saw its stock value increased today on the strength of its earnings report for the quarter ending with December, 2023, which included a 4% increase in organic sales. The company made it clear it considers its marketing investments an important ingredient in its growth. In an investors relations call, P&G Chairman, President and CEO Jon Moeller described the company’s strategy as being focused on “superior innovations that are driven by deep consumer insights.” He cited products such as Charmin Smooth Tear Ultra Soft and the Gillette Labs razor as examples of such innovation.
Back To Top
×Close search
Search