Aptar Beauty Acquires iD SCENT, an Innovative Expert in Paper Fragrance Sampling Solutions
Aptar Beauty, a leading and innovative dispensing solutions provider for beauty brands around the world has acquired iD SCENT, an expert in full paper fragrance sampling solutions that present multiple sustainability features. iD SCENT will further strengthen and expand Aptar’s portfolio of fragrance sampling solutions with a 100% paper-based product, customizable to each beauty brand and fully e-commerce capable. iD SCENT brings a unique know-how in fragrance encapsulation in paper, together with the company’s proprietary manufacturing process and assets. iD SCENT was founded in 2004 by Michel Caffon in Lyon, France, and has developed a strong know-how in scented paper technology, offering a wide range of full paper sampling, combined with compelling expertise in olfactory long lastingness.