HH Global announces the signing of an agreement to acquire Adare International
HH Global is pleased to announce the signing of an agreement on Monday 21 June 2021 to fully acquire Adare International from the private equity firm Endless LLP. Adare is a British-headquartered provider of marketing services with strong procurement, creative and data offerings. The combined global business will consist of more than 4,000 employees across more than 50 countries, generating approximately $2.1bn in annual sales as HH Global consolidates our leading position in the sector. Consistent with the recent merger with InnerWorkings, the fundamental rationale for the deal is the strategic fit, in that the businesses are tremendously complementary. Geographically, the acquisition enhances our international footprint and scope, particularly in Europe and Latin America. From a solutions perspective, Adare has an excellent procurement offering, as well as bringing expanded content and interactive service lines which we’re excited about taking to our clients.