RRD Strengthens Marketing Services with Strategic Acquisition of Digital & Print Marketing Businesses from Vericast

It goes without saying that innovation has helped to propel Quad/Graphics, headquartered in Sussex, Wis., to the No. 2 spot on the Printing Impressions 400 list of the largest U.S. and Canadian printing companies. Quad’s dedication to technical innovation is second to none. In its unique approach to providing workplace health care, the company leads not only its own industry, but offers a model for the U.S. manufacturing sector as a whole. This is the legacy of QuadMed, first envisioned by Quad/Graphics founder Harry V. Quadracci in 1990. A year later, he opened the first of what is today a network of 100 on-site clinics in 22 states serving more than 350,000 employees and family members — everyone who works for Quad/Graphics, as well as employees of companies including General Mills, Dow Chemical, Huntington Ingalls and Miller Coors. Joel Quadracci, the current chairman, president and CEO of Quad/Graphics, explains that QuadMed is a self-insured health care program that situates primary care, preventative care and occupational health and wellness services in the workplace, where employees can access them most readily. In the clinics, doctors and other health care professionals spend ample time getting to know their patients and giving them the resources they need to take better care of themselves. Click Read More below for more of the story.

Print serves as an essential component of the Luckbox magazine audience-acquisition strategy. And when our opportunities to put print copies in front of people change — as they did when the pandemic canceled all live events and closed stores — we have to adapt. Luckbox, a magazine for active investors, lives by its tagline: “The control freak’s guide to life, money, and probability.” Every month, we publish articles that educate, entertain, and inspire securities traders — whether they dabble in the financial markets part time or devote themselves to investing full time. As a magazine brand, we are platform agnostic. Besides publishing in print and online, we reach our audience via email, social media, and podcasts. Our goal is to put actionable advice into readers’ hands in whatever form they wish to consume it. But when it comes to generating new subscribers, the print magazine rises above the rest as a critical tool. It’s our most convincing emissary. much more at: https://www.lanepress.com/print-probability/

Quad/Graphics, Inc. is introducing ​​Betty, a new creative agency named after the late Betty Quadracci, fearless trailblazer and co-founder of Quad. The new offering will integrate all of Quad’s creative business lines to uniquely combine its boutique tactics, unmatched 24/7 global production power and commitment to delivering smart, scalable ideas, powered by an in-house network of talented strategists, creatives, content makers, and production and post-production experts.​ Betty’s robust solutions include: *Brand Strategy and Design: *Campaign Ideation: *Premedia, Retail and Adaptive Design: *Content Creation. All former Quad Creative, Periscope and Content Studios leadership and staff are ​​moving to Betty, including Cari Bucci-Hulings​,​ who has assumed the role of President, and Mike Caguin, its Chief Creative Officer. Favorite Child will retain its name as Quad’s brand design practice while remaining part of the larger Betty agency.​