Levain Bakery™ Meets over 200% Increase in E-Commerce Demand with RRD’s Packaging and Warehousing Solutions
R.R. Donnelley & Sons Company helped Levain Bakery™ meet a 200% increase in e-commerce demand during the pandemic. The 26-year-old company, which started on Manhattan’s Upper West Side, has transformed from a New York City institution popular amongst locals and tourists, to a national brand – while improving efficiencies and exceeding consumer expectations with the help of RRD’s packaging and warehousing solutions. Amid the onset of COVID-19, Levain experienced skyrocketing demand for its assortments of cookies available for purchase online. Simultaneously, the company needed to address an e-commerce packaging redesign while scaling up its warehousing capacity. To address these challenges, the company collaborated with RRD, a Chicago-based company with roots in printing that evolved to offer solutions from creative design and kitting to warehousing and proprietary supply chain management, and more. “We were already a growing brand, opening new bakeries, scaling our e-commerce business, and expanding into grocery retailers,” said Andy Taylor, CEO of Levain. “The challenge was creating a packaging solution that not only ensured our customers would receive our product in pristine condition, but also improved our efficiency to better meet demand. When COVID-19 caused New York—and the rest of the world —to shut down, we saw online orders multiply and we needed a supplier that had the flexibility to meet accelerating demand on a greater scale.”