RRD GO Creative Recognized on Everest Group’s Marketing Services PEAK Matrix® Assessment for Second Consecutive Year
R.R. Donnelley & Sons Company (RRD), a leading global provider of marketing, packaging, print, and supply chain solutions, today announced that RRD GO Creative℠ was listed as a Major Contender on Everest Group’s Marketing Services PEAK Matrix® Assessment 2024 for the second consecutive year.
RRD GO Creative advanced its position within the group of Major Contenders based on continued investments in technology and an increased scale and scope of solutions, including the use of data for better targeting and optimizing campaigns. The Everest Group PEAK Matrix Assessment aims to assist providers, enterprises, and technology vendors in understanding the current state of the marketing service provider landscape.
“This recognition by Everest Group validates RRD GO Creative’s best-in-class services and solutions, which assist our clients in telling compelling stories, leveraging data, and fine-tuning strategies to increase their return on investment,” said Kiran Shankar, President, RRD GO Creative. “As technology continues to evolve, immersive and interactive solutions that transcend traditional boundaries will shape the future of digital storytelling, especially in connection to one’s brand.”
Shankar adds, “As a trusted full-service global creative partner, RRD GO Creative optimizes cross-channel communication across touchpoints to seamlessly deliver brand differentiation and enhanced customer experience.”
more at: https://investor.rrd.com/news/news-details/2024/RRD-GO-Creative-Recognized-on-Everest-Groups-Marketing-Services-PEAK-Matrix-Assessment-for-Second-Consecutive-Year/default.aspx?_gl=1cgybys_gcl_auNTAzNDMwMDM3LjE3MDk2NDQ0NDU._gaMTAyNjcyNTc0MS4xNzA3MjIyMTc1_ga_2DQDYY9CC3*MTcxMjE0NTc0Ni40MS4wLjE3MTIxNDU3NDcuNTkuMC4w