Revised PEFC Sustainable Forest Management benchmark standard approved

Global pressure sensitive label manufacturer UPM Raflatac has worked hard to embrace the circular economy and sought a way to measure performance. The company tested the Ellen MacArthur Foundation’s Circulytics tool and received an overall score of B, indicating that UPM Raflatac has made great strides in enabling circularity, but still has work to do in measuring output as a supplier in the packaging value chain. Circulytics is a tool that allows organizations to assess how circular they currently are via a broad set of metrics which deliver a company-level score. This score, alongside insights and analysis from the Ellen MacArthur Foundation, helps businesses understand the extent of their success in adopting circular economy business opportunities. It provides a comprehensive picture of a company's circular economy performance — going beyond product and material flows — and highlights the most important development areas to concentrate on.

As world leaders gather in Glasgow this week, we are reminded that Canada’s forests give our country a powerful advantage that is the envy of most countries on the planet. Canada’s forests and the sustainably sourced products they provide are among the most powerful weapons in Canada’s climate change arsenal as we work to reduce emissions and store more carbon in the coming years. Canadian forestry is rooted in the principles of sustainability, biodiversity conservation, and supporting forest health and renewal. Our foresters have, for decades, acted as our first line of defense in managing these dynamic ecosystems and have long supported the need for action on climate change. Canada’s forest sector was one of the few industry groups that got behind The Kyoto Protocol in the late 90s. We were early adopters of industry targets to help Canada meet its Paris Agreement commitments, and we are currently finalizing an action plan to be the blueprint for how the sector will help Canada achieve a net-zero carbon economy by 2050. In fact, we believe we are one of the few industries in the country that can go beyond net-zero – and do it before 2050.

R.C. Brayshaw & Company has joined Two Sides North America, the non-profit organization that promotes and encourages the responsible production, use, and sustainability of print and paper. “We are very pleased to be a new member company of Two Sides North America. When my father, Richard C. Brayshaw started the company in 1979, he made a commitment to do whatever was necessary to protect the environment,” stated Tom Brayshaw, President and CEO. “Our commitment to environmental awareness is ongoing and means taking a responsible approach at all our facilities and operations. At R.C. Brayshaw & Company we always look for ways to help make our communities better places to live and raise our families.”