Raising the Green Bar: Your Roadmap to Sustainability & Success

Drinking from her Contigo reusable coffee mug, tested and approved by the GH Institute, Good Housekeeping Deputy Editor and Good Housekeeping Institute Director Laurie Jennings does more than just talk the sustainability talk; she is developing the first annual Green Summit, to be hosted at Hearst Tower on November 8.

As a consumer-advocacy publication for more than 130 years, the team at Good Housekeeping decided now was the time to plan Raising the Green Bar: Your Roadmap to Sustainability & Success because of an increased interest from its readership in sustainability and a growing concern for the environment.

“Three years ago, when we asked consumers if a product was green would it make them more likely to buy it, the answer was ‘not really’,” Jennings says. “Now, more and more, there is a big resounding ‘yes–green matters’ response to that question.”

The Good Housekeeping Institute and Made Safe, a nonprofit focused on educating consumers about safe ingredients, are joining forces to help marketers, brand managers, entrepreneurs and business leaders maximize their brand’s sustainability efforts for increased consumer engagement and loyalty. Made Safe was selected as a partner for the event because it has a certification process similar to the Good Housekeeping Institute’s for the Good Housekeeping Seal and because they specialize in detecting toxins and harmful ingredients in products.

“We are always looking for ways to protect and inform consumers, and Made Safe added an element to what we could bring to the table,” Jennings says. “Their expertise and knowledge of harmful chemicals and toxins aligns with the Good Housekeeping Institute’s mission to provide consumers with the best information so they can make informed decisions.”
more at:  http://www.hearst.com/newsroom/raising-the-green-bar-your-roadmap-to-sustainability-success

Related Posts

TC Transcontinental becomes the first Canadian-based manufacturer to join the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment

TC Transcontinental takes a bold step in becoming the first Canadian-based manufacturer to join the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment. TC Transcontinental is pledging, by 2025, for 100% of its plastic packaging to be reusable, recyclable or compostable and to achieve a 10% use of post-consumer recycled content on average by weight across all plastics in its product basket. Additionally, the Corporation commits to collaborating towards increasing reuse, recycling and composting rates for plastic in the communities where it operates. Ever since TC Transcontinental adopted its first environmental policy in 1993, the Corporation has demonstrated proven leadership in conducting its business responsibly. Throughout its transformation and steadfast growth in packaging, TC Transcontinental remains driven by its unwavering commitment towards sustainability. Click Read More below for additional detail.

Collaboration for Conservation in the Southern Blue Ridge

The Sustainable Forestry Initiative (SFI) and the Forest Stewards Guild have brought together partners who live and work in the Southern Blue Ridge, including Evergreen Packaging, an SFI-certified company, to collaborate on forest conservation approaches. Forests of the Southern Blue Ridge are biologically rich and span Virginia, Tennessee, North Carolina, South Carolina, and Georgia. The area supports a diverse ecosystem, provides recreational opportunities, and is a source of sustainable forest products. Stakeholders have identified mountain oak forests and mountain cove forests as two types of forest worthy of conservation attention, to help ensure the health and vitality of this unique place. Project partners identified areas of collaboration to address a few key themes, with a focus on leveraging the SFI Fiber Sourcing Standard. One priority was to examine enhancements to water quality practices for ecological benefits. This aligns well with the SFI Fiber Sourcing Standard requirements for all participants to adhere to water quality best management practices (BMPs). Additional themes include leveraging landowner outreach approaches under the SFI Fiber Sourcing Standard requirements, piloting land-management practices to connect separately owned parcels of land, and broadening the impact of conservation strategies.

The Circularity of Paper: Recycling Closes the Circle (twosidesna.org)

Over the last three decades, the U.S. paper industry’s deep-rooted commitment and voluntary investment of billions of dollars in recycling infrastructure have transformed the circularity of paper products from vision to reality – something no other industry has been able to achieve. At a time when there’s growing alarm about the low recycled rates of other materials, paper recycling is a clear exception. LISTEN at: https://twosidesna.org/wp-content/uploads/sites/16/2023/09/TMTS-3.mp3
Back To Top
×Close search
Search