Print Units Have Another Big Sales Week (publishersweekly.com)
For the week ended February 13, 2021, unit sales of print books increased 21.3% over the week ended February 15, 2020, at outlets that report to NPD BookScan. It was the second consecutive week that unit sales rose by more than 20% over the comparable week last year.
The increase was accomplished without the benefit of a big new hit, and once again reflected strength across all major categories as well as big gains for backlist titles. Through February 13, backlist sales were up 32% over the same period in 2020, while frontlist sales rose 3.4%.
Total print unit sales through February 13, 2021, were up 22% over the comparable period in 2020.
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