Print Unit Sales Jump in Mid-November

With all categories posting gains of at least 11%, unit sales of print books jumped 19.5% in the week ended Nov. 14, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. There were no new books that made a big splash in the week, with the overall increase due to strength in both backlist and frontlist titles. The World Needs Who You Were Made to Be by Joanna Gaines was the top new title, selling more than 43,000 copies and helping to lift unit sales in the adult nonfiction category by 11.9%. Unit sales rose 22.5% in adult fiction over the week ended Nov. 16, 2019. Michael Connelly’s The Law of Innocence was #1 in the category, selling more than 43,000 copies in its first week.
much more at source: https://www.publishersweekly.com/pw/by-topic/industry-news/bookselling/article/84979-print-unit-sales-jump-in-mid-november.html

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