UPM Paper ENA introduces a game-changing paper innovation at World Publishing Expo
UPM is proud to introduce a unique paper innovation at the exhibition: UPM Impresse plus C. This pioneering SC paper is custom-developed for coldset web offset printing, offering a smooth, silky finish, solid images and a soft velvety touch. For coldset printers the paper offers an excellent opportunity to grow their core business by adding higher quality commercial titles, inserts, special-interest supplements and value-added advertising to their portfolios. The use of value-added papers in coldset printing improves print quality, meets the varied needs of advertisers and thus increases press utilisation in commercial printing. Click Read More below for additional detail.