ePac Flexible Packaging Announces ePacConnect
ePac Flexible Packaging has announced the launch of ePacConnect. ePacConnect leverages the power of digital printing to create serialized, trackable packaging, and new ways for brands to engage consumers, gain market insights and protect their brand. ePac will offer all its customers an entry-level no-cost solution, ideal for small and medium-sized brands, as well as a fee-based solution for customers with broader requirements. ePacConnect will be piloted in Q4 2020 in the US and Europe, with a full roll-out to all ePac locations planned in early 2021. All customer orders received by ePac will include smart, serialized secure QR codes on every package or the brand can opt-out and no codes will be printed. By serializing each package it is automatically digitally enabled, given a unique digital identity, and can be “activated” at any time to give brands flexibility for how and when the codes are used.