Application Opportunities Await with Xerox’s New White Dry Ink
Imagine a snowflake with textured details on a postcard, a book cover with a white horse on a dark stock with vivid hues or an advertisement with white text that pops on a vinyl window cling. These types of specialty enhancements are a reality with Xerox’s new White Dry Ink for the Xerox iGen® 5 Press’ fifth print station. “This is exciting news for iGen 5 customers,” said Jim Hamilton, group director, Keypoint Intelligence InfoTrends. “This announcement opens up a whole new range of applications. Designers will love the ability to use white on colored and transparent substrates to create promotional items like brochures, business cards, greeting cards and invitations, point-of-purchase signage, direct mail postcards and letters, and book covers. The opportunities also extend to packaging applications like folding cartons.” Click Read More below for additional detail.