Kohl’s Announces New National Nonprofit Partnership as Part of Company’s Ongoing Commitment to Mental Health
Kohl’s announced an expansion of the company’s ongoing commitment to health and wellness, including mental health, highlighted by a new national nonprofit partnership with NAMI, the National Alliance on Mental Illness. Kohl’s is donating $2 million over two years to NAMI, which the organization will use to refresh its support group model. With Kohl’s gift, NAMI’s support groups will be expanded to reach additional people and serve more diverse communities, rolling out virtually in communities across the United States. The programming will be enhanced to include new trauma-informed, cross-cultural training and materials to better support those whose mental health has been impacted by trauma, including the impacts of COVID-19 and economic uncertainty. “We’re confident that our new partnership with NAMI will make a positive impact in the lives of countless families across the country who are affected by mental illness,” said Greg Revelle, Kohl’s chief marketing officer. “We see this relationship as a natural extension of our long-standing commitment to healthy families and an important part of our continued focus on health and holistic well-being.”