Huhtamaki Fiber Solutions – The Future Redesigned
How people consume is undergoing rapid change. As consumer demands and regulatory requirements intensify, the packaging industry needs to find new ways to protect food safely in more sustainable ways. Eric Le Lay, President, Fiber and Foodservice Europe-Asia-Oceania at Huhtamaki believes that there is a game-changing technology that can facilitate this transformation: High precision technology to create smooth molded fiber packaging. At Huhtamaki we want to do more. Our aim is to be a pioneer of sustainable packaging solutions. We take a material positive approach, ensuring that the best material is used for the right product. For us, fiber can and will play an important role. Fiber has been used in packaging for decades. Today, Huhtamaki is able to tap into its full potential by applying high-precision technology expertise to take this renewable material to surprising new levels. This innovation, combined with a high-level food-grade barrier, produces smooth molded fiber (SMF) sustainable packaging that offers superior functionality, keeps food safe, maintains its quality and eliminates the need for aluminum resulting in aluminum-zero solutions.