Key Currency Exchange Rates for Friday, 6/24/22
American Dollar to Canadian Dollar = 0.770656; American Dollar to Chinese Yuan = 0.149319; American Dollar to Euro = 1.052276; American Dollar to Japanese Yen = 0.007399; American Dollar to Mexican Peso = 0.050119.
https://www.x-rates.com/table/?from=USD&amount=1.00
Related Posts
Xdesign’s Promo-Driven Design for Sprigs & Spirits
The HOW Promotion & Marketing Design Awards, which is HOW’s longest-running competition, has seen thousands and thousands of outstanding promo-driven design projects over the years. One such winning project—one that informed, persuaded and filled a need with flying colors—is Baton Rouge-based design firm Xdesign Inc.‘s work for Capitol City Produce.
The project—a campaign for a cocktail creation contest created as a way for the client to showcase their products—was spearheaded by Xdesign Inc. art director Tiffanie Pitre and her team, which includes graphic designer Simone Begneaud, illustrator Vitalija Svencionyte, and copywriter Paige Fenerty.
Creating the Optimal Coupon Mix for Personalized Marketing
The first ever coupon is believed to have been distributed in 1888 by Coca-Cola — a ticket for a “free cup of Coke” to help promote the drink. It's estimated that by 1913, one in nine Americans had redeemed at least one of the 8.5 million tickets distributed through mail, magazine inserts, sales representatives and company employees.
Historically, coupons were viewed simply as a mass promotion vehicle to drive more sales of a particular product. In the digital age, customer information provides retailers the opportunity to join forces with suppliers to personalize and optimize coupon distribution in a way that serves a multitude of objectives. For example, personalized coupons can support introduction to categories and products, retention of customer revenue, cross-sell strategies, improvement of brand and private-label recognition, and more.