J.Schmid – Disruptive Catalog Series (jschmid.com)
DISRUPT.
All successful catalogs do three things well: disrupt, delight and drive. And if they’re missing that critical first step, they won’t gain the customer’s consideration, rendering all the agonized-over catalog pages inside irrelevant and the brand facing dwindling sales. From covers to the resurgence in QR codes, join us for a deep dive into the tactics and techniques that create disruptive catalogs.
See more at: https://www.jschmid.com/disruptive-catalog-series/