Bertelsmann Presents New Strategic Priorities
Bertelsmann is using its sound operational and financial health as a starting point to further develop its successful strategy. In doing so, the international media, services and education company is now pursuing five priorities, which Bertelsmann Chairman and CEO Thomas Rabe presented to key executives at the Group’s second purely virtual management meeting on Thursday. The goal is to trigger another growth spurt for Bertelsmann. This is to be achieved by creating national media champions, expanding the global content businesses, Bertelsmann’s global services businesses, the online education division, and the worldwide network of holdings. More than 600 executives from all eight business divisions and the Corporate Center took part in the digital meeting. They come from 30 countries; more than a third of them are women. Besides Thomas Rabe, Bertelsmann Executive Board members Markus Dohle, Rolf Hellermann and Immanuel Hermreck, as well as ten other top executives, most of them members of the Bertelsmann Group Management Committee, presented their strategic priorities and plans.