How Can Businesses Help Consumers Unravel the Myths Surrounding Recycling Practices

Despite being a common practice for decades, misconceptions about recycling – such as the belief that it mostly ends up in landfills, doesn’t make a difference, uses more energy than it saves, and is economically unviable – persist among consumers.

To combat these myths, businesses can focus on education and clarity. They can simplify recycling processes by providing clear instructions, like those offered by the How2Recycle label, and using social media to raise awareness. Collaborations, like those between McKinsey and NielsenIQ, show that environmental claims on packaging can drive consumer interest.

Sustana is a proud pioneer and leader in sustainability and circularity. We’re always looking to share our sustainable vision with our customers. We think the most effective time to educate and guide consumers on the best ways to recycle our sustainable fiber-based and paper products is all the time – not just when they’re about to discard a product and trying to remember how to recycle it.
more at: https://sustanasolutions.com/how-can-businesses-help-consumers-unravel-the-myths-surrounding-recycling-practices/

Related Posts

Biomass Basics: Clearing the Air About Paper’s GHG Emissions

Have you heard that the earth is flat, literally flat? Yes, there are serious organizations making impressive-sounding arguments and throwing scientific jargon in every direction to disprove what real science and observation have taught us about our planet, but in the end the earth is still round. So it is with the claim that paper manufacturing is “a major contributor to climate change.” Too many ENGOs and other self-interested parties have invested years trying to refute the findings of global scientific authorities like the Intergovernmental Panel on Climate Change (IPCC) that the paper industry is largely greenhouse gas neutral. But just like the Flat Earth argument, it takes only a little high school science, sound data and a bit of common sense to separate the truth from the blizzard of activist rhetoric posing as climate change “studies.”

UPM joins China Sustainable Paper Alliance to promote responsibly sourced pulp and paper in China

The 10th of September 2015 marks a significant turn towards more responsibly sourced paper and pulp products in China. The World Wide Fund for Nature (WWF), The Chinese Forestry Industry Association and the leading producers and buyers of paper and pulp products have established The China Sustainable Paper Alliance (CSPA) to promote the development of responsible sourcing and sustainable forest operations within the forest industry in China. UPM is one of the 10 founding members of this Alliance. The members represent both domestic and international companies covering the whole supply chain of China’s pulp and paper industry. UPM is among international players such as Kimberly-Clark, Fuji Xerox, HP and IKEA as well as some locally significant players.

Flint Group Publishes 2015 Sustainability Report

“Sustainability continues to define the way we conduct our business and interact with customers, colleagues, shareholders, suppliers and the communities where we operate,” said Antoine Fady, CEO Flint Group. “Our sustainable vision, strategic objectives and core values underpinned by our Mission and Guiding Principles are closely integrated in all of our policies, procedures, processes and operations that continue to make us the company we are today. He continues, “At Flint Group we believe that applying this commitment and approach to sustainability is simply smart business practice – a fundamental driver to long-term shareholder value and the delivery of a vibrant, successful business. As companies along the packaging and graphic arts supply chains increasingly embed sustainable philosophies and practices into their businesses, they can rely on Flint Group to be a strong link in that sustainability chain.”
Back To Top
×Close search
Search