Packaging printers in North America invest in highly efficient solutions from Heidelberg
The trends in packaging printing are obvious: ever-declining run lengths, an increasing number of stock keeping units (SKUs) and more demanding embellishments to attract consumer attention – all of this against the backdrop of extremely short delivery times and sustainability. Special applications and the need for flawless production also add to the complexity. How can folding carton manufacturers manage this in a cost-effective way, even in Covid-19 pandemic times? Seeking an answer to this question, packaging printers in North America are increasingly investing in Heidelberg solutions for cost-effective production. “Since the onset of Covid-19 in March 2020, Packaging and Label Printers in North America have been very resilient against the downturn of the economy due to increased consumer demand for packaged goods in both grocery stores and pharmacies. Many of these printers have even grown during the crisis and are looking to invest or have recently invested in new machines and workflow from Heidelberg,” explains Felix Mueller, President of Heidelberg Americas.