Early Adopters Prove that Sustainable Rubber Certification is Achievable, and Essential
Successful pilot projects to certify rubber producers large and small, and the supply chain companies that process rubber, set a new standard for environmental sustainability in the rubber industry. On 22 September, PEFC will hold a webinar to help other rubber producers follow their lead. Natural rubber represents a USD 300 billion supply chain. Most of this rubber is produced by independent smallholders in Southeast Asia, on the borders of some of the world’s most ecologically important forest areas. Sourcing this rubber sustainably helps protect these forests and is a necessary step towards achieving the UN Sustainable Development Goals before 2030. Sustainable forest management and chain of custody certification are relatively new for the rubber industry. But early adopters are already on the move. We have piloted certification for both natural rubber and rubberwood across Southeast Asia. Working with growers of all sizes, we have developed group certification solutions that allow smallholders to band together and prove their sustainable practices. These early adopters demonstrate that certification is entirely achievable. By getting certified, they both open up market access for their rubber, protect adjacent forests and improve their own livelihood.