DS Smith and Coca-Cola replace plastic handles with “LIFT UP” cardboard based packaging innovation

As one of the policies under the EU Green Deal, the European Commission in November 2022 proposed a new regulation on packaging and packaging waste (PPWR) that will repeal the present directive (PPWD). One of the objectives is to make all packaging in the EU market recyclable in an economically viable way by 2030. But already now recyclable packaging is being encouraged through the implementation of eco-modulated fees in the different national Extended Producer Responsibility (EPR) schemes. Sign up for the webinar at: https://triowor.webinargeek.com/how-to-ensure-recyclability-in-your-value-chain Key takeaways: After watching this webinar, you will have the latest updates regarding recyclability in the coming Packaging and Packaging Waste Regulation and you will be aware of the standards that are being developed by request from the European Commission to support the regulation. You will also understand the difference between “design for recycling” and “recyclable” and know the coming steps in the legislation process and how it might affect your business. You will have seen concrete examples of adjustments made in flexible plastic packaging to meet coming EU legislation as well as requirements from national EPR schemes.

Finding new ways to address our environmental challenges is reliant on our ability to foster innovation to find ways of driving systemic change. To support such innovation and progress towards circularity, Huhtamaki, a key global provider of sustainable packaging solutions for consumers around the world, donated €600,000 to fund the development and piloting of a river waste collector, invented by the Finnish cleantech start-up RiverRecycle. The collector is an integral part of RiverRecycle’s solution to solve marine waste, one of the biggest global challenges of today. With Huhtamaki’s support, a prototype waste collector was built and tested in Finland. This was then transported to and assembled in Mumbai, where it is now operational and where it will be collecting waste from the Mithi River for the next 12 months. “We believe in protecting food, people and the planet. We also believe that cooperation across the value chain with key stakeholders is needed to address global sustainability challenges, for example such as in this case marine plastics. If we want to drive systemic change, we not only need to support the development and commercialization of innovation that can help stop waste from getting into the oceans, but we also need the monetization of waste and incentivization of local communities to improve their waste management practices,” says Thomasine Kamerling, Executive Vice President Sustainability and Communications at Huhtamaki.

Stora Enso has decided to postpone potential plans to convert a paper machine at its Langerbrugge paper mill in Belgium from the production of recycled newsprint to recycled containerboard. Currently, the Langerbrugge mill has two machines: one produces recycled newsprint and the other produces recycled supercalendered magazine paper. The mill has the capacity to produce 540,000 tonnes per year of recycled paper. “Our study on the opportunity to deliver more recycled packaging to the market proved positive. However, as the availability of recycled containerboard in Europe currently meets market needs, we decided to postpone the conversion decision, which will be taken in due time.