Digital giants eye magazines to spur growth (axios.com)

WBA second quarter sales increased 3.3 percent from the year-ago quarter to $34.9 billion, an increase of 4.5 percent on a constant currency basis. Operating income was $0.2 billion in the second quarter compared to $1.2 billion in the year-ago quarter. Operating income in the quarter reflects a $306 million pre-tax charge for opioid-related claims and litigation, Summit Health acquisition costs and higher costs related to the Transformational Cost Management Program. Net earnings in the second quarter were $703 million compared to $883 million in the year-ago quarter. This decrease is driven by lower operating income partially offset by a $454 million after-tax gain from the partial sale of the Company's equity method investment in AmerisourceBergen. Net cash provided by operating activities was $745 million in the second quarter.

Think like an advertiser… Be an advertiser… Do you believe in advertising? Are you prepared to put your money where your mouth is? Well here at Ink, that is exactly what we have done. After extensive research and market testing, we recently launched our very own “WOW” advertising campaign. Why WOW you may be thinking…? Well it’s the exact response that we are getting time and time again, when we tell successful advertisers our new stripped back facts from the passenger data, and inflight magazine readership profiles. I can tell you one thing – there is a lot of money out there waiting to be harvested! If I said that easyJet Traveller magazine readers will spend nearly £12 billion on cosmetics in the next 12 months – WOW! Or those same 48 million easyJet passengers will spend £28.3 billion in multiple hotels trips each year – WOW - That's a lot of bed nights and money going around for the smart hotel company with the best brand recognition and client recall… Click Read More below for additional detail.

Dear Industry Executive: We have heard from some companies about their willingness to underwrite our strong opposition to the PRC’s granting of additional rate authority to the US Postal Service. We still need additional funding. Otherwise, we’re in for draconian rate hikes throughout the next decade that could push all of us out of the mail. What Your Pledge Will Help Us Do: 1. A branded digital campaign to activate and engage catalog merchants, industry employees, suppliers, and the millions of catalog shoppers who rely on and benefit from our industry. We will launch a simple constituent outreach tool for widespread use to motivate elected officials with template-driven email and text tools. The tool will also provide all details, op-eds and other materials to both whip up support and be an online destination that will drive pick-ups, retweets and interest beyond catalog-only interests. 2. Aided by the digital campaign, an aggressive effort to convince lawmakers in Washington to pass sensible postal reform legislation that addresses the massive congressionally-imposed cost overhangs that plague the postal system and are the causal factor in the PRC’s ruling. 3. File a lawsuit in the US Court of Appeals challenging the Postal Regulatory Commission’s (PRC) overreach that clearly exceeds its authority to make such sweeping and fundamental changes to the rate-setting system.