CannedWater4Kids (CW4K) and INX International Ink Co. have joined forces to send a rush delivery of drinking water to help in the Hurricane Harvey disaster relief efforts. A truckload of 52,800, 12-ounce cans of fresh, purified water is scheduled to arrive today at a Red Cross Distribution Center near Houston.
Hurricane Harvey made landfall for the first time on August 25 and landed a devastating blow to the Gulf Coast of Texas. A multiple-day event, the Category 4 storm with 130 mph winds was the most powerful hurricane to hit the US in more than a decade. Damage caused by the high winds, torrential rains and record flooding displaced more than 30,000 people and prompted more than 17,000 rescues.
The effects of Hurricane Harvey will impact southeast Texas for a long time. Fortunately, humanitarian efforts from companies including CW4K and INX are helping the efforts in Texas.
“This is the first of many truckloads we hope to send,” said Greg Stromberg, CannedWater4Kids water charity CEO. “Without hesitation, we helped. It was the right thing to do because clean, safe drinking water is a valuable resource. One doesn’t realize how valuable until it is gone.”
“We are doing our part as good corporate citizens,” remarked Renee Schouten, director of marketing for INX. “It is important to be there for people, in good times and in bad. Providing clean water to communities enduring a crisis will aid in recovery and hopefully give some sense of comfort to those in need.”
Added Stromberg, “Coordinating and financing the water delivery was a team effort. We couldn’t have done it without the help of INX International and the Red Cross organization. Their help and support was incredible.”
CW4K is no stranger to disaster relief. Whether it was the earthquakes in Japan and Haiti, Hurricane Sandy in New Jersey in 2012, or help for the lead-contaminated municipal water supply in Flint, MI, the 501c3 charity was there with clean, safe drinking water packaged in 12-ounce aluminum beverage cans.
Today, Two Sides North America released a new study outlining key facts on why paperless initiatives do not save trees. Findings point to mounting evidence that loss of markets for paper and other wood products, a large portion of which are produced from wood harvested on privately-owned land, increases the risk of forest loss. The study was conducted by Dovetail Partners, an environmental think-tank specializing in forestry research and analysis.
"This study is another example of why slogans such as 'go paperless - save trees' or 'go green - go paperless' are not only misleading, but false. Over the past 60 years, the number of trees on managed U.S. forest lands has been increasing considerably due to responsible forestry practices. Wood is a valuable renewable resource that we are taking care of," explains Phil Riebel, President of Two Sides North America.
I read with disappointment a recent Globe and Mail article published April 1st, 2015 titled “Direct deposit payments: A government pitch that makes sense” encouraging people to switch from cheques to direct deposit for government payments. In this article it is stated that “Ottawa argues in its pitch that about 32,600 trees will ultimately be saved by direct deposits.” The source of this information is a Government of Canada infographic which also mentions “100% reduction in CO2 emissions.”
Two Sides and its membership of over 140 North American companies disagree with such misleading environmental messages related to print and paper products as they are damaging to the print and paper industries who are such an important part of Canada’s history.
The two Advice Notes that have been updated are as follows: 1. ADVICE-20-001-12 V2-0 Consequences of Uncontrollable or Non-auditable Risks impacting the Forest Sector at large: The revised version now introduces the option for a continued provision of surveillance and re-certification evaluations by certification bodies for suspended certificate holders if the suspension is not related to performance risks or extraordinary events putting the auditing itself at risk. This allows suspended certificate holders to continue with producing FSC product stock from their pre-suspension input stock, to transition to version 3.1 of FSC-STD-40-004, and to avoid the need for an evaluation prior to lifting the suspension. 2. ADVICE-20-011-14 V1-1 Verification audits for material sold and produced but not dispatched prior to suspension: The Advice Note has been updated to provide for more flexibility as to when the verification audit can be conducted: this audit can now also be conducted after the suspension on the basis of duly considered increased risks that such a later verification entails.