Aptar’s high-performance Neo™ closure featured on HiPP’s new infant formula packaging launches in selected Asian markets

Aptar Food + Beverage’s expertise is behind HiPP’s new infant formula packaging. Aptar’s solution features best-in-class technology with value-added benefits required by today’s parents and caregivers, including enhanced convenience and superior functionality.

HiPP, the largest processor of organic-biological raw materials worldwide, and one of the leaders in the global infant food market, utilized Aptar’s breakthrough thinking to re-design their infant formula packaging for specific Asian markets, including China and Hong Kong. Aptar leveraged its expertise and history of innovation in the development of a customized version of their Neo™ closure, to maximize parents’ experience when selecting and using HiPP infant formula.

Enhanced Consumer Experience
This new closure solution includes a tamper-evidence band to assure parents that the package has not been opened prior to purchase. The wide finger-recess, the lid diameter of 127mm, and an easily accessible scoop allow parents the convenience and safety of one-handed dispensing. The Neo closure features an audible “click” to reassure parents the package is fully closed after use while also reducing the risk of contamination.

Safety is the number one priority for any caregiver purchasing and preparing infant formula. Similar to all other Aptar infant nutrition closures, HiPP’s customized Neo closure is manufactured in a High-Care area, free of contamination to provide maximum product hygiene and safety.

Superior Production and Technology
The flexband design offers a low-application force on the production line that is ideal for mechanical or manual application and helps center the closure onto the can, whether metal or composite. The flexband helps protect the formula from insects and other possible contaminants. Aptar’s best-in-class technologies are validated by several independent laboratories. HiPP’s customized version of Neo allows for maximum stackability, helping save space in transport and in commercial and home storage. In addition, this solution is slightly taller than the standard Neo version to accommodate a wider range of measuring scoop sizes.
https://www.aptar.com/news-events/aptars-high-performance-neo-closure-featured-on-hipps-new-infant-formula-packaging-launches-in-selected-asian-markets/

Related Posts

Norske Skog ASA – Invitation to the opening ceremony for the new containerboard machine at Norske Skog Bruck

In connection with the start-up last week of containerboard production at Norske Skog Bruck, we invite press, investors and other interested parties to the official opening ceremony of our new containerboard machine at the Bruck industrial site on 22 June. Norske Skog Bruck started its containerboard production last week, introducing 210 000 tonnes of competitive testliner and fluting capacity to meet the growing demand for renewable packaging. The production is based 100% on recycled fibre and will use steam from the new waste-to-energy plant, which opened in April 2022. Norske Skog Bruck will start to deliver containerboard to customers in the second quarter. Full production utilisation of 95% is expected in the second half of 2025.

BillerudKorsnäs and Haver & Boecker are bundling their know-how to perfect packaging

In the world of bulk powdered goods such as building materials, chemicals and foodstuffs, different supply chains place differing demands on packaging. Additionally, the machinery used across the world to produce and fill the packaging consists of many different technologies, brands and models. This has resulted in the development and use of a variety of packaging solutions and processes. Therefore BillerudKorsnäs and Haver & Boecker, have developed a set of recommendations called the Sack Packaging Norms. Our employees at BillerudKorsnäs and Haver&Boecker, who are active all over the world, have noticed many repeated and unnecessary errors which result in packaging waste, product loss and environmental damage. Often, also, these errors are as a result of miscommunication or the use of different standards or practices. These errors are mostly easily fixed by applying some basic standard knowledge or practice. It was thought that the development of a ‘’common language’’ for the packaging value chain would be an effective way to ensure the elimination waste and efficient packaging performance around the world. “Globalization makes it essential to speak one language clearly and distinctly.
Back To Top
×Close search
Search