Appleton Coated Introduces Ethos® Enhanced Inkjet Swatchbook

Appleton Coated’s new Ethos Enhanced Inkjet Swatchbook highlights the product’s versatility. Featuring samples printed across multiple high-speed inkjet platforms – including the HP PageWide, Kodak Prosper, Ricoh IPS5000 & Pro VC60000, Canon ColorStream & VarioPrint i300, and Screen TruePress – the book is a showcase of the capabilities of this silk, coated-like inkjet paper.

“The swatchbook is printed by our customers across North America,” explains Amy Ambos, Appleton Coated’s inkjet product manager, “using both dye and pigment inks. Ethos Enhanced Inkjet is an obvious choice for many direct mail, commercial and publishing applications.” Ambos continues, “Our customers are impressed with the print quality, runnability, and product availability. The product is manufactured at our mill in Combined Locks, Wisconsin, ensuring the quick-turn required by many customers.”

Adds Ambos, “The paper has a smooth silk, coated-like feel, with exceptional brightness and opacity, delivering enhanced image quality and color fidelity. Customers are pleased with the performance of Ethos Enhanced Inkjet, highlighted in the book with samples including retail, direct mail, couponing, and health care.”

Ethos Enhanced Inkjet is offered in 45 lb through 80 lb Text along with 7pt and 9pt Covers guaranteed to meet postal requirements, making them ideal for direct mail applications. Product is stocked in 50 – 80 lb Text as well as the 7pt and 9pt Covers in the most popular sizes.

For a copy of the Ethos Enhanced Inkjet Swatchbook and for more information about our entire high-speed inkjet product line visit www.appletoncoated.com or contact your Midland Paper sales professional.
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