Better with Less – Design Challenge: winning design introduces an ingenious alternative to bubble wrap
The winner of the international packaging design competition Better with Less – Design Challenge has been chosen. Exceptionally high-quality entries were submitted, and the winning design ‘Stretching Inner Part’ by Iiro Numminen, was considered by the judges to be extremely appealing, versatile, scalable and easy to implement. The Better with Less – Design Challenge, organised by Metsä Board, aimed to find new environmentally-friendly and functional packaging solutions for some of the world’s most frequently used and fastest growing types of consumer packages. Launched in November 2017, the competition inspired designers around the world – altogether 302 design concepts were entered from 38 different countries. The international competition jury included renowned packaging design experts from various fields – related to packaging, design, brand strategy and innovation. Click Read More below for additional information.