Adobe Summit 2025: Adobe AI Platform Unites Creativity and Marketing to Define the New Era of Customer Experience Orchestration

Today, at Adobe Summit – the flagship digital experience conference – Adobe (Nasdaq:ADBE) unveiled a suite of product innovations that drive Customer Experience Orchestration (CXO) in the era of Artificial Intelligence (AI). CXO is the evolution of Customer Experience Management, fulfilling the promise of personalization at scale by combining the creation and development of seamless and connected customer experiences across all touchpoints and channels, with advancements in generative and agentic AI.

Adobe’s innovations are powered by Adobe’s AI Platform, which unites AI agents and models across Adobe. This includes AI agents from third-party ecosystems, commercially safe Firefly models and secure third-party models, and first-party data insights—infused into Adobe applications. This comes to life in Adobe Experience Platform, which brings together customer experience data, CX language models and AI Agent orchestration. Adobe is unifying marketing and creativity through its AI platform to deliver personalized experiences at scale.
more at: https://news.adobe.com/news/2025/03/adobe-summit-2025-adobe-ai-platform-unites-creativity-marketing

Related Posts

Kohl’s Donates More Than $2.5 Million to Seven Milwaukee Nonprofits

Kohl’s announced more than $2.5 million in commitments to Milwaukee-area nonprofits through partnership renewals with Acts Housing, Boys & Girls Clubs of Greater Milwaukee, Greater Milwaukee Urban League, Milwaukee Art Museum, Ronald McDonald House Charities Eastern Wisconsin, Safe & Sound, and Zoological Society of Milwaukee. This support furthers Kohl’s commitment to helping improve the health and wellness of families in its hometown. “It’s an honor for Kohl’s to call the Milwaukee area home, and we are proud to do our part in making our communities stronger by providing support to nonprofits helping to improve the lives of local families,” said Tara Geiter, Kohl’s director of community relations. “These organizations do incredible work and we’re looking forward to continuing to make a positive impact together.”

U.S. Consumers: Print on paper is safer, more secure and more trusted than digital media

In recent years, there has been an explosion of data breaches in the financial, business and health care sectors. This has made people everywhere sit up and take notice about where and how their important personal data is stored. It is not surprising then, that the recent Toluna survey commissioned by Two Sides revealed that 78% of U.S. respondents keep hard copies of important documents at home as they believe this is the safest and most secure way of storing their information. A similar number (76%) are increasingly concerned that personal information held electronically is at risk of being hacked, stolen, lost or damaged. For a taste of what these digital breaches can look like, check out a few examples covered in this blog. Millions of small businesses, households and patients are affected by data breaches every year. While moving from paper to digital records seems like it should save time and energy, the reverse can also be true. Click Read More below for additional information.

Postal Service Delivery Continues to Average 2.5 Days

FY23 second quarter service performance scores covering Jan. 1 through Feb. 10 included: *First-Class Mail: 90.9% of First-Class Mail delivered on time against the USPS service standard, consistent with performance from the fiscal first quarter. *Marketing Mail: 94.3% of Marketing Mail delivered on time against the USPS service standard, consistent with performance from the fiscal first quarter. *Periodicals: 86.2% of Periodicals delivered on time against the USPS service standard, an increase of 1.5 percentage points from the fiscal first quarter.
Back To Top
×Close search
Search