HarperCollins Launching a New Business Imprint
HarperCollins Leadership (HCL), a new imprint launching at HarperCollins next week, is focusing on “content designed for individuals looking for inspiration, insight, and tools to help activate their inherent leadership potential,” according to the publisher. Brian Hampton, who is also publisher and senior v-p of HarperCollins Christian Publishing’s Nelson Books division, will lead the new imprint. Jeff James will serve as v-p of marketing for HCL. The first book to be published under HCL will be Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller, author of the bestselling 2003 memoir Blue Like Jazz (Thomas Nelson) and founder-CEO of the StoryBrand marketing services firm. The book goes on sale October 10. Click Read More below for more of the story.