Smurfit Westrock creates Quality solution to drive down emissions for Nestlé

Smurfit Westrock has worked with Nestlé to launch an innovative, paper-based tub for its iconic Quality Street sweets this Christmas. The beautifully designed pack is the first of its kind to hit supermarket shelves.

Nestlé approached the packaging leader to create the trial pack as part of its ongoing initiative to reduce virgin plastic. The redesign also enables more boxes to fit on a pallet and has the potential to reduce CO2 emissions significantly.

The introduction of the paper tub follows on from Nestlé switching to paper wrappers for the Quality Street sweets back in 2022, which diverted over 2 billion wrappers from landfill. Now, both the box itself and the wrappers can be put into household recycling at the end of use.
more at: https://www.smurfitwestrock.com/newsroom/press-releases/smurfit-westrock-creates-quality-solution-to-drive-down-emissions-for-nestle

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