Smurfit Kappa adds the missing ingredient to sustainable recipe box
Smurfit Kappa has collaborated with a leading UK recipe box company, Mindful Chef, to reduce the company’s carbon footprint by making their packaging more sustainable. Mindful Chef experienced a huge increase in demand for its home-delivered recipe kits during the pandemic. The company, which has been climate neutral since 2020, is committed to making every aspect of its business as sustainable as possible. Its previous recipe box consisted of insulation pouches combined with gel ice packs which, whilst effective at keeping the contents cool, were not easily recycled.