Holiday Book Sales Slipped Again
At outlets that report to NPD BookScan, unit sales of print books were down 1% in the week ended Dec. 3, 2017, from the similar week in 2016. This was the second consecutive week in the holiday season that sales were lower than at the same time last year; the previous week saw a 2% decline from the similar week in 2016. The only major category in which sales rose was juvenile nonfiction: units were 5% higher than in the week ended Dec. 4, 2016. Harry Potter: A Journey Through a History of Magic by the British Library remained the category’s top seller, with more than 28,000 copies sold in the week. Among books that posted solid gains in the week were Laugh-Out-Loud Jokes by Rob Elliott, which sold more than 13,000 copies to land in fifth place on the category bestsellers list, and How to Draw 101 Animals by Dan Green, which was in sixth place with almost 13,000 copies sold. Both the adult categories had lower sales than in the similar week in 2016. Click Read More below for additional information.