April Print Shipments: Returning to Regular Seasonality (whattheythink.com)
April 2022 shipments came in at $6.67 billion, down from March’s $7.03 billion. The general trend in all but two of the last seven years has been for April shipments to decline from March’s. That’s not really good news but suggests we’re at least getting back to normal. April 2022 shipments came in at $6.67 billion, down from March’s $7.03 billion. As we remarked last month, it looks like 2022 is closely mirroring 2021—which isn’t necessarily a bad thing. Year to date, we are only slightly off 2021—January to April shipments for 2022 are at $26.16 billion, a bit under 2021’s $26.45 billion.