Gannett and Big Ten Conference Announce Media Partnership
Gannett Co., Inc. and the USA TODAY Network today announced a multi-year agreement to become the official content partner of the Big Ten Conference, the oldest Division I collegiate athletic conference in the United States As part of the agreement, syndicated content from across USA TODAY Network’s local network of more than 200 publications will be featured on BigTen.org. This includes content from The Columbus Dispatch, The Des Moines Register, Detroit Free Press and The Indianapolis Star among several others. USA TODAY will also continue to produce souvenir covers to commemorate the winners of the Big Ten Championship Games in football and men’s and women’s basketball. These covers are presented to athletes on the field or court after the final whistle. This tradition began last year with the Big Ten Football Championship Game and continued this year with the “A-MAIZE-ING” headline celebrating Michigan’s win in the conference title game.