Sonoco announces 5-year, $2.725 million fresh packaging initiative
Sonoco has announced a new research partnership with Clemson University: the Sonoco FRESH (Food Research Excellence for Safety and Health) initiative will develop new technologies and new forms of packaging to optimize the fresh food lifecycle. “Sonoco is committed to serving fresh brands, using packaging to tackle the challenges they face,” said Sonoco President and CEO Jack Sanders. “Optimizing fresh food packaging to extend shelf life and maintain quality makes fresh produce more accessible to communities, and helps brands and retailers extend sales opportunities and eliminate food waste. “Each year, the food industry loses $15.6 billion due to food spoilage at retail. Modifying packaging design to extend shelf life by even one day can recover $1.8 billion of that loss – while feeding more people and reducing waste to landfills.” To establish the multi-disciplinary hub for innovation and research to advance fresh food packaging and distribution, Sonoco will contribute $1.725 million over 5 years. The Company will also sponsor business-driven research projects totaling $1 million over that period. Sonoco FRESH is an extension of the partnership that created the Sonoco Institute of Packaging Design and Graphics at Clemson. Click Read More below for additional information.