Liquibox and WestRock team up to deliver the ultimate e-commerce solution for liquids
With the rise of e-commerce, many brands are experiencing leakages, costly returns and brand reputation damage when trying to force traditional brick-and-mortar liquid packaging formats through the rigors of the online fulfilment supply chain. Liquibox and WestRock, two leaders in sustainable packaging, present a Ships In Own Container (SIOC) bag-in-box solution for Amazon that delights consumers, reduces waste and ensures products arrive undamaged. The combination of Liquibox's first-to-market recycle-ready Liquipure™ flexible packaging, its wide portfolio of dispensing taps and fitments and WestRock's high impact Meta® box designs, means the most optimal e-commerce liquid format is now within reach for beverage, liquid food and home care brands that want to grow in online retail. Through this partnership, customers have access to a turn-key solution to start selling online in no time that covers everything from packaging, service and testing needs to the filling and mandrel case forming equipment. Bag-in-box is one of the fastest growing segments in the liquid packaging market, expected to reach over 2 billion liters of global volume annually by the year 2024 (source: GlobalData).